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SEO Meta Keyword Tag 2020

SEO Meta Keyword Tag 2020

SEO Meta Keyword Tag. -Since Search Engine Optimization has existed, site owners have placed keyword of their HTML pages. But is this famous meta tag keywords nonetheless useful? The short solution is simple: the META keywords are useless!!!!

SEO Meta Keyword Tag 2020


The layout of the meta keywords tag (HTML code)

The W3C suggests the use of a meta keywords tag, considering that a few search engines can use it, however does not deliver a specification regarding its value (source). In HTML, the code have to follow the following layout:

<meta name = "keywords" content = "SEO, SEO, meta keywords tag">

The cost of this meta tag includes a series of expressions (but no longer complete sentences) separated by using commas. You can add a area behind every comma, as in the example below (XHTML), however that does not trade anything:

<meta name = "keywords" content = "referencing, SEO, meta keywords tag" /> 
   
The HTML5 model did not exchange anything regarding the meta keywords. You can include accents and all forms of special characters, furnished that the encoding of your page is correct and nicely declared (charset). In this case, it is beneficial to use UTF8.

A priori, there's no restriction for this tag, both in number of keywords (therefore commas) or in number of characters (no known most size). However, study the rest of the thing carefully, because the maximum important aspect is to understand which engines or gear use this meta tag. It will then be on a case by case basis that it's going to be necessary to inquire about the maximum size not to be exceeded.

As you'll see through reading the explanations in the relaxation of this article, it is absolutely unnecessary to apply a meta keywords tag generator or to ask questions like "need to you put the keyword inside the singular or the plural, or both? »…

SEO Meta Keyword Tag 2020
SEO Meta Keyword Tag 2020


Impact on Naturally Referencing (SEO)


Taken Into Account at the Start of the Web

In the prehistory of SEO, in the twentieth century, certain engines took this tag under consideration. This turned into the case, for example, of Infoseek and Altavista for whom this tag become very useful: that is why site owners commenced to “stuff” it with keywords. It was certainly tempting to abuse because it advanced search engine optimization without bothering the internet user (who can't see it). According to my research, Altavista might have stopped using meta keywords at some point of 2002.

Google Definitely Ignores Meta Keywords

But due to the fact that the arrival of Google in 1998, the entirety has changed. I did no longer discover an legitimate guaranteed source, but I am nearly positive that Google in no way took under consideration the meta keywords tag . Danny Sullivan , world famend expert, believes that Google has by no means taken it under consideration. In general, Google rarely takes into consideration an detail that the user can't see. Regarding this tag, here is what Google officially published on its blog for webmasters:

Google does no longer use the meta keywords tag within the ranking of its search engine

Note: do not confuse with the meta news keywords tag, which has been used only by using Google News (for the sites which are referenced there), however it's far finished.

And in case your site incorporates many pages with a meta key-word tag filled, whenever containing plenty of keywords, can this be penalized via Google's Panda algo ? In my opinion no longer, for the reason that Google completely ignores this tag. This algorithm attempts to evaluate the first-class of the content of the page, mainly at the editorial level (but now not simplest: for example, the conduct of the Internet consumer is analyzed).

You will find a confirmation on this video of Matt Cutts ( responsible for the fight towards spamdexing at Google ):

Why do some SEOs Nonetheless use it?

Why then perform a little SEOs maintain to advise it and include it in their services? As an SEO professional, I need to admit that I wonder… The truth is, the simplest issue to conclude in this example is that it is higher to choose another search engine optimization! To convince you of the uselessness of this tag, look at the one on my home web page ;-) It is therefore clear, for search engine optimization, the meta keywords tag is completely obsolete.

So in which do you placed the keywords on the web page?

I once in a while provide an explanation for in schooling that a page is made up of phrases (and sentences), no longer "keywords". The keyword (we have to as a substitute say "key expressions") are words or expressions specially strategic for the page, because they correspond properly to the subject treated and are exactly often typed by means of Internet customers who are looking for them. So it's pretty simple: your keywords have to be in the content material of the page.

Should we use the meta keywords or delete it?


My advice is simple: do not placed a meta keywords tag in your pages. If you already have it, get rid of it.

Why? Simply because we have to not permit your competitors recognize which words or phrases every of your pages is running on.

Obviously, if your CMS adds the meta keywords tag automatically, without any action on your part, then it is not annoying, you may leave it. Especially when you consider that in those cases, in general, the content material of the tag isn't always chosen strategically however simplest based on the words of the title or possibly on the maximum frequent phrases at the web page.

I desire after reading this article you'll no longer ask questions like this:

  • What number of phrases can we put inside the meta keywords tag? Should we limit ourselves to 10 words?
  • Ought to the meta keywords tag be exceptional on every web page? Can it contribute to replicate content issues?

On Blogger

SEO Meta Keyword Tag 2020
SEO Meta Keyword Tag 2020

On Blogger , you may assign " labels " to your articles. It's the identical as "tags" on WordPress, it's far used to generate hyperlinks to pages that list all the articles related to this label. By cons, Blogger does now not generate any meta keywords tag (in any case I have no longer determined on my blogs hosted on blogspot, tell me if there are exceptions).

Here For You Complate SEO Meta Keyword Tag 2020


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